Ambassador vs Amateur
Ambassador and amateur are two words that describe different levels of expertise and commitment in a particular field or activity. An...
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Aug 25, 2022
5 Strategies that a company can do to upgrade and re-energize their brand and logo.
1. Simplify Your Logo - a readers attention span is 8 seconds, so imagine how they interact with your logo. They can't really take in an...
Oct 4, 2021
Should I Trademark? And if so, when?
Imagine owning your business for 11 years, and suddenly your clients start asking you about this other company they see online that has a...
Aug 30, 2021
KIA Rebrand
The popular car company, KIA, has rebranded, replacing their dated red oval logo with something much more sleek, eye-catching, and...
Feb 16, 2021
It's Black History Month! It's Only Right We Shout Out Our Favorite Black-Owned Businesses.
Since Hibiscus started in 2008, we have built incredible relationships with our clients. People find us through their own online...
Feb 2, 2021
When Clients Take Our Tools and Run With It...
At Hibiscus, one thing we pride ourselves on is our ability to give our clients the tools they need to succeed! While we love helping our...
Jan 27, 2021
Naming a Luxury Real Estate Brand
Hibiscus Brand Management continues to build great relationships with clients ever since we began in 2008. Whether it is creating a...
Jan 26, 2021
How Canva Can Limit Your Branding
In continuing our Branding series, Anna Smith, creative director and founder of Hibiscus Brand Management, talks through how using...
Oct 15, 2020
Does Your Logo Fit in the Social Media Profile Circle?
Does your brand's logo fit in a circle? Every logo who has a presence online should.
Oct 9, 2020
Interactive Team and About Pages Bring Your Website to Life
Take your website to the next level with a creative and interactive About page
Oct 8, 2020
Let's Talk Luxury!
Anna Smith talks about luxury real estate branding in the first episode of our Hibiscus YouTube video series
Sep 30, 2020
Ask the Expert: Logo Design Q&A with Anna Smith
An interview with Anna Smith, creative director and founder of Hibiscus Brand Management
Aug 21, 2020
Branding is Worth the Investment
Ariana isn’t the only one who can get what she wants. Whether you are starting your business from the ground up or continuing the legacy...
Jun 1, 2020
What's the value of a quality website?
It can be easy to overlook basic marketing and branding strategies when you are a business owner with so much else on your plate. But...
Nov 21, 2019
Why GoDaddy is a NO-GO
One of our clients had a website hosted by GoDaddy. She built her website on WordPress, which is an open source format website builder. Ope
Nov 21, 2019
Podcasts: the trends and how to make yours stand out
The podcast trend is huge right now - and lots of new people getting involved means lots of new competition for new and existing podcasts.
Nov 4, 2019
Is your business on TikTok?
TikTok is a relatively new social media platform designed to allow users to film, edit and share short videos. With over 500 million...
Oct 23, 2018
McAlister's Re-brand Slow Launch
Since McAlister's launched in 1989, they really haven't changed much. Their new brand roll out really caught us by surprise. We were...
Oct 19, 2018
Johnson Baby New Icon and Baby Products
Johnson & Johnson is relaunching its baby-care products in the hopes to revamp their brand and products. The new products are designed to...
Sep 12, 2017
Teal Diva 5{k} is headed to Charleston
On Saturday, September 30th in Wannamaker Park in Charleston, SC, we will help produce and brand Teal Diva's 3rd Annual 5K race. We are...
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