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Johnson Baby New Icon and Baby Products
Johnson & Johnson is relaunching its baby-care products in the hopes to revamp their brand and products. The new products are designed to be more promising to millennial moms, who are looking for baby products with more natural ingredients. "Perhaps because of our success, we became a bit complacent and did not want to mess with success, for lack of a better expression," Jorge Mesquita, worldwide chairman and executive vice president for J&J's global consumer unit, said in a


Aldi Re-brand Not The Smartest Move
Supermarket Aldi has undergone a new re-branding, with the aim of creating a more "contemporary" look. The new logo features a refined...


Pizza Hut Brand History
Above you will see the progression of the logo for Pizza Hut. Their iconic hat or sombrero used to market and as a guide for the roof of the restaurant itself. Over the years this is the only thing Pizza Hut has kept from their first logo rendition. Started with a full color logo, then just a simple font change, to an outlined version, then adding many colors, to finally something simple & two colored. Then you have, present day, where they have now only use a simple graphic


Cell Phone Carrier Re-brand
Some of you may have noticed this slight little change that Verizon did a couple months ago. Notice the old version on the left, then the...


Simple Rebranding
Each time a major brand makes a change to their super full color - busy - tons of detail logo we take notice. We believe that the...
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